About Us

Fat Happens is a fun, fitness apparel and accessory brand that embraces the real journey of fitness with humor and body positivity. Our mission is to provide comfortable and amusing workout gear and accessories that celebrates all body types and stages of life. We aim to build a community that understands fitness is about progress, perseverance, and enjoying life's little indulgences.

Vision
Mission

Fat Happens was founded by individuals tired of workout clothes designed for unrealistic body standards. Our brand features cheeky animal mascots like Bella the Body-Positive Bear and Clara the Curvy Cow, who embody the spirit of grace and curves. We offer activewear and accessories that support women and men’s fitness needs complete with witty designs that handle the unique challenges of mid-life.

Who We Are

Fat Happens offers body-positive fitness apparel and accessories designed for real life. Our fun, functional gear brings comfort, confidence, and a smile to your fitness journey.

Who We Serve

Women/Men of all ages, particularly those who appreciate humor and body positivity in their fitness journey and who desire specialized activewear.

Embrace Your Shape

Comfortable, supportive, and stylish workout gear that caters to all body types and stages of life encouraging body confidence by using humorous mascots to embrace one’s positive self-image.

Fat Happens is a fun fitness brand that celebrates real women's journeys with humor and body positivity. We offer comfy, high-quality gear for every step from workouts to brunch.

More About Us
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Get In Touch

We'd love to hear from you. Join our body-positive journey!